Count me in

The VFR Postcard Campaign Plan

Rallies. Town halls. Letters to the editor. We've been making noise because the situation demands it. But noise isn't enough. It’s time to reach out directly to Alaska’s voters.

A pro-democracy majority in Congress can be a real check on the Trump administration. In 2026, we have a concrete opportunity to help make that happen. Alaska has two competitive federal races — the U.S. Senate seat held by Dan Sullivan, and an at-large House seat currently held by Nick Begich — both of whom have proven unwilling to do anything to slow the slide into authoritarianism. We believe these races are winnable. This is why we are putting our efforts toward Alaska voters this year.

Our plan is to mail thousands of handwritten postcards to carefully targeted Alaska voters before the August 18 primary and the November 3 general election, encouraging lapsed voters to show up and nudging persuadable ones to vote for pro-democracy candidates. Handwritten cards work. And ours will be written by Alaskans, to Alaskans, on Alaska-themed cards by local artists.

Come join us.

We need a lot of cards written. The more writers who start early, the more cards we can get into voters’ hands — and the more cards that reach voters, the greater our impact. Writing runs from May through mid-October. Starting now means more cards reach more voters.

Here’s how.

Getting your postcards

If you’re in Ketchikan

  • Pick up cards at postcard parties. Party #1: Tuesday, May 5 from 5:30 pm to 7:15pm in the large meeting room at the Ketchikan Public Library.

  • Pick up at VFR PAC steering committee meetings. Next meeting: Wednesday, May 13 from 4;45pm to 6:45pm in the small meeting room at the Ketchikan Public Library.

  • Pick up cards at other times as advertised on our website’s events page.

If you live anywhere else in Alaska

  • Order 50 or 100 at a time through our website and we’ll send them to you. You can mail your completed cards yourself during the windows we give you, or if you live in Ketchikan, return them to us stamped or not.

$11.20 shipping contribution per order — order at voicesforreasonpac.org

Mail them at the right moment

We’ll email you when. Cards go out in two windows: before the August 18 primary and before the November 3 general election. Your words arrive when they matter most.

Democracy doesn’t defend itself. But we can — one postcard at a time.

Questions? Reach us at info@voicesforreasonpac.org

FAQs

How many cards should I write?

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As many or as few as you like. In 2024, one Ketchikan volunteer wrote 500.


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What do I actually write?

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We’ll give you sample scripts to get you started. You don’t have to use them word-for-word — the most effective cards sound like a real person. About 50 to 70 words, signed with your first name and city. That’s it.


What happens at a postcard party?

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Honestly, not much, (except for the important work being done). People sit down, pick up a pen, and write. It’s pretty quiet except for the occasional whispered sharing of message ideas. We’ll have snacks. Writers come and go depending on their schedule.



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Who exactly are we writing to?

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We’ve done careful voter targeting to identify Alaskans who are persuadable and/or who have lapsed in their voting. Every card goes to a voter whose category was specifically selected; people who need a nudge from a fellow Alaskan, not a slick campaign mailer.

Specifically:

  • Registered Democrats, left-leaning non-partisans, and left-leaning undeclared voters who voted in the past but did not vote in 2022 and/or 2024.

What’s the difference between “non-partisan” and “undeclared” voters?

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Non-partisan: A voter who has actively registered as non-partisan — a deliberate choice to affiliate with no party. They’ve thought about it and decided to stay independent.

Undeclared: A voter who has not declared any party affiliation at all. This is often the default when someone registers without choosing a party — it may reflect indifference to party labels rather than a principled stance. They are less likely to vote than registered non-partisans, so they may need extra convincing of the urgency of the election.


They do. Research consistently shows handwritten cards outperform printed mailers because they feel personal — because they are. Someone took five minutes to write to a stranger and ask them to vote. In Alaska, where community ties run deep, that kind of direct human appeal lands differently than anything that comes off a printer.


Why are we spending energy on the primary?

Of course. Cards can be picked up (or dropped off) at future postcard parties and VFR PAC steering committee meetings. Events will be advertised on the website and we will send email reminders.


Order 50 or 100 at a time at voicesforreasonpac.org. There’s an $11.20 shipping contribution. We’ll send everything you need: the cards, instructions, and sample scripts. You write them at home and mail them during the windows we provide.


A few reasons, and they add up.

First, our top priority voters are people who voted in 2022 but not 2024. Reaching them before the August primary is our first chance to re-engage them.

Second, voters who turn out for a primary are dramatically more likely to vote in the general election. Getting someone to the polls in August is one of the most reliable ways to get them to the polls in November. Every primary voter we help create is a near-certain general election voter.

Third, strong primary turnout for Peltola and pro-democracy House candidates sends a signal — to donors, to the press, to the opposition — that these races are real. That visibility brings resources and attention that carry through to November.

Do handwritten postcards actually work?

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I’m in Ketchikan but can’t make May 5. Can I still get involved?

I’m not in Ketchikan. How do I get cards?